My new book, Media Audiences, has just appeared in the Key Concerns in Media Studies series published by Macmillan International and Red Globe Press. Although I have been teaching about media audience research for the last thirty years, this was the hardest book I’ve ever written.  Until, ironically, I decided who my audience was: our students. Once that was settled, it all fell into place. I hope to have a bit of a launch in the near future… will keep everyone posted.